Privacy Policy

Effective:
Last updated:

Your privacy matters to us. This policy explains how we collect, use, share, and protect your personal information when you visit our website or use our services. We are committed to being transparent and respecting your rights.

1. Information We Collect

We collect information to provide better services to all our users. The types of information we collect include:

Personal Information

Name, email address, phone number, shipping/billing address, and payment details when you make a purchase or create an account.

Usage Data

IP address, browser type, device information, pages visited, time spent, and referring URLs — collected via cookies and analytics.

  • Account data: username, password (encrypted), preferences.
  • Transaction history: orders, returns, and support interactions.
  • Marketing preferences: opt-in/opt-out status for emails and promotions.
We do not collect sensitive data such as government IDs, biometric data, or health information unless explicitly provided by you (e.g., for tax purposes).

2. How We Use Your Information

We use your data for the following purposes:

  • Process transactions: orders, payments, refunds, and exchanges.
  • Provide customer support: respond to inquiries, resolve issues, and improve service.
  • Personalize your experience: recommend products, tailor content, and remember preferences.
  • Send marketing communications: with your consent, we send promotions, newsletters, and updates.
  • Improve our services: analyze usage patterns, fix bugs, and enhance security.

3. Sharing & Disclosure

We do not sell your personal information. We may share your data in the following limited circumstances:

Service Providers

Payment processors, shipping carriers, IT providers, and marketing platforms that help us operate.

Legal Compliance

When required by law, court order, or to protect the rights, property, or safety of our users or others.

  • Business transfers: in the event of a merger, acquisition, or asset sale, your data may be transferred.
  • With your consent: we may share information when you give us explicit permission.

4. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience, analyze traffic, and deliver targeted ads. You can manage your cookie preferences through your browser settings.

Your choice: Most browsers allow you to block or delete cookies. However, this may affect certain features like shopping cart or login persistence.

We use the following types of cookies:

  • Essential: necessary for basic functionality (e.g., authentication, security).
  • Analytics: help us understand how users interact with our site (e.g., Google Analytics).
  • Marketing: used to deliver relevant advertisements and track campaign performance.

5. Data Security

We implement industry-standard security measures to protect your data from unauthorized access, alteration, disclosure, or destruction. These include:

  • Encryption: SSL/TLS for data in transit, and AES-256 for sensitive data at rest.
  • Access controls: role-based access and regular security audits.
  • Secure payment processing: we use PCI-DSS compliant payment gateways.

While we strive to protect your data, no method of transmission over the internet is 100% secure. We encourage you to use strong, unique passwords.

6. Your Rights & Choices

Depending on your location, you may have the following rights regarding your personal data:

Access & Portability

Request a copy of your data or have it transferred to another service.

Correction

Update or correct inaccurate or incomplete information.

Deletion

Request deletion of your data, subject to legal or contractual obligations.

Opt-Out

Unsubscribe from marketing emails or disable non-essential cookies.

To exercise any of these rights, please contact us at store@baanithanioutfit.com or via the Contact Us page. We will respond within 30 days.

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. For example:

  • Transaction data: retained for 7 years for tax and accounting purposes.
  • Account data: retained until you delete your account, plus a reasonable period for backups.
  • Marketing data: retained until you unsubscribe or request deletion.

8. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with data, please contact us immediately and we will delete it.

9. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.

Questions or concerns? If you have any questions about this Privacy Policy, please contact our Data Protection Officer at store@baanithanioutfit.com or call +91 9521248326.

This policy is designed to comply with GDPR, CCPA, and other applicable privacy regulations.